Our Story

Having attended one of the finest Southeastern Conference universities, football season was the main event – cheering alongside 90,000 fans was one of my most enjoyable college memories.

Game Days are an all-day affair, and tailgates elevate the experience. A great tailgate is well-supplied with refreshments, and one grocery store was a better southern grandma than the rest – Publix. Besides providing cups, beverages, and an abundance of BOGO deals, Publix provided a special item that helped complete every tailgate – the Chicken Tender Sub. Golden, juicy chicken tenders resting on a pillow-like sub roll with your choice of cheese and toppings (don’t forget the buffalo sauce). Cut into two halves, the first-half would provide you the energy necessary to make it through the game. Typically eaten after a night of celebration, the second-half provided much needed substance.

Chicken Tender Subs are great, and they’re even greater when they’re on sale. Publix likes to put these bad-boys on sale throughout the year, and our mission is to share this great news with you. Think of it as multiple week-long celebrations for a glorious tailgate addition.